Connecting Strategy with Sector Needs: RE Tech’s Support for NEEA’s BetterBricks Program

Driving Market Engagement for Energy Efficiency in Commercial Real Estate
Overview

From 2018 to 2023, RE Tech served as a key partner to the Northwest Energy Efficiency Alliance (NEEA), supporting its BetterBricks program, an initiative designed to advance energy efficiency in commercial buildings across the Northwest. Facing challenges in stakeholder reach and communication alignment, NEEA needed a strategic partner to strengthen its presence in the commercial real estate (CRE) sector.

RE Tech responded with full-spectrum program support, blending research, stakeholder strategy, and content development to deliver consistent program visibility and actionable insights to CRE audiences.

Objective & Solutions
  • Broaden CRE Sector EngagementExpand BetterBricks’ reach and relevance among property owners, managers, and service providers.
  • Address Market GapsIdentify and resolve communication and outreach gaps hindering energy efficiency program adoption.
  • Advance NEEA’s Energy Efficiency MissionSupport consistent program administration and alignment with regional energy goals.
Advisory Services
Results
Engagement
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RE Tech offers an integrated suite of solutions designed to drive building performance, decrease costs, and overcome any project challenge. Get in touch and let's start the conversation about sustainability in the built environment.

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